Some skincare brands follow trends. Others quietly move the industry forward. Swissline belongs firmly to the latter: a Swiss luxury skincare house pioneering scientifically driven skincare since 1989, long before words like cellular repair and skin longevity entered the beauty vocabulary. Today, the Swiss brand leads with its 360° formulations powered by NAD+, the longevity molecule redefining how we age. And now, this science is ready to be experienced in its most immersive form at Huus Quell, the newly opened wellness destination at Appenzeller Huus Resort, now home to Swissline’s game-changing treatments and beauty rituals.
Founded in Switzerland 35 years ago and celebrating its anniversary in 2024, Swissline has built its reputation on Swiss-made formulas rooted in science, dermatological research and indulgent textures. Its advanced 360° formulations combine marine collagen, peptides, biomimetic growth factors and anti-inflammatory actives to reinforce the skin barrier, stimulate collagen production and support long-term skin resilience. This year, the acquisition of Zürich’s renowned LABO Spa marked a milestone — a tangible expression of its philosophy: nurturing your skin beyond beauty.
Rather than treating skincare as purely topical, Swissline champions a science-meets-holistic approach to beauty, where Swiss biotechnology is supported by mindful lifestyle practices such as adequate sleep, sun protection and balanced nutrition. The brand also places increasing focus on an essential but often overlooked factor: how hormones, ageing and menopause impact the skin. By acknowledging these natural transitions, skincare becomes not only more intelligent, but more empathetic, supportive and deeply human.
The brand’s Luxe-Lift creams and 360° Anti-Wrinkle Serum have long been considered skincare powerhouses, celebrated for their clinically driven formulas and indulgent textures. But this year marks an evolution — a shift towards skincare that goes beyond surface results to help activate the skin’s own repair intelligence.
Introducing 360° Collagen Night Concentrate, Swissline’s first epigenetic skincare treatment powered by NAD+, the longevity coenzyme linked to DNA repair, cellular energy and skin resilience. NAD+ levels naturally decline with age, contributing to dullness, dryness and visible signs of ageing. Swissline’s breakthrough formula helps replenish and support these levels, encouraging the skin to repair overnight when regeneration is at its peak. At the heart of this innovation is RejuveNAD™, a clinically tested, plant-based active developed by Mibelle Biochemistry, proven to boost the skin’s ability to replenish NAD+ naturally. Combined with mimetic growth factors, marine collagen, golden lipids and natural moisturising factors, the concentrate supports firmness, density, hydration and visible smoothness. The result is a revitalised complexion, strengthened skin barrier, improved elasticity and a more resilient, well-rested appearance.
Swissline partners only with destinations that share its vision of longevity, innovation, and intelligent beauty. From Jumeirah Marsa Al Arab in Dubai to The Carlton Tower Jumeirah in London, its presence is reserved for places doing more than offering treatments, they are creating experience-led wellness. And now, that experience finds its most fitting Swiss home: Huus Quell at Appenzeller Huus Resort, Switzerland’s newest wellness sanctuary and true future-forward retreat.
Built in 2025, Huus Quell blends traditional alpine architecture with modern, sustainable design to create a space that feels grounded in Swiss heritage yet entirely oriented toward the future. Its 2,200 sqm spa spans three levels, inspired by the elements of mountain, lake, forest, and stone — a sensory journey designed to restore not just the skin, but the mind, body and inner equilibrium. This is not just a hotel spa; it is a wellness sanctuary, where yoga meets cryotherapy, where a hyperbaric oxygen session is followed by infrared light therapy and meditation. Here, Swissline fits naturally. Both brands share an Alpine-born commitment to science and holistic wellbeing. Together, they don’t just offer spa therapy, they deliver longevity in experience, beauty, and time.